Month: September 2015

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Reading – Essential tips for speakers and trainers. Vol.2: How to boost effectiveness
ByMike McBride September 4, 2015August 29, 2015 Reading Time: 1 minute

There are some good tips on being effective with training, but the one that stuck out to me was this: “#9. Be like chameleon Be flexible. Make your training vivid and dynamic.” It’s hard to be flexible. You have an agenda to get through, and limited time to do it in, but the very best…

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Reading – Publishers have themselves to blame for the ad-blocking apocalypse
ByMike McBride September 2, 2015August 29, 2015 Reading Time: 1 minute

It’s coming, the tipping point where running a for-profit website based on advertising revenue is unsustainable, and I agree, publishers have only themselves to blame. The advertising, click-bait, crap that passes for news today is beyond annoying. But what will be left? A few big players and a bunch of folks who do it for…

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