O’Reilly ended his presentation with a William Gibson quote:

“The future is here now, it’s just not evenly distributed yet”

That pretty much sums up what he talked about, the internet as the ultimate collaboration tool. Examples of places that are already letting users build the value included Google’s PageRank, Amazon’s reviews, etc. None of these places use software to get user lock-in, they all use the information that users contribute to provide value which becomes the lock-in.

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