Reading – Google Law: Google Decides if Sites May Force Apps

ByMike McBride Reading Time: 1 minute

“One might conclude that Google is the Internet law maker after “Google said that starting in November it would begin penalizing sites that show these “please install our app” ads.” The New York Times article on September 2, 2015 entitled “Competitors Accuse Google of Using Search to Diminish Apps” included these blog post comments from Daniel Bathgate, a software engineer at Google Search that the “ads hide a significant amount of content and prompts the user to install an app”:

Our analysis shows that it is not a good search experience and can be frustrating for users because they are expecting to see the content of the web page.”

Yup, as a user, I completely agree. When I see a link in a story, or on social media and get taken to an ad for the sites app, a site I’ve never even heard of before, it’s not a good experience. Even worse when the ad is sized larger than the screen and can’t be closed, but that’s another story.

So yeah, I get the criticism that Google is only doing this because people using apps are taking away from it’s own mobile ads, but as a user, I hate the redirects and ads to download your app instead of the freaking link I clicked on! Let me actually read your content before I have to decide whether I want to bother getting your app. (Hint, I don’t….)

Google Law: Google Decides if Sites May Force Apps

Similar Posts

Linked: Dead Employee’s Account Used in Ransomware Attack
|

Linked: Dead Employee’s Account Used in Ransomware Attack

ByMike McBride Reading Time: 1 minute

One mistake, followed by another mistake, and before you know it, you’re in ransomware hell. “The account of the late employee wasn’t shut down because various internal services had been configured to use it, presumably because the deceased had been involved in setting up those services. If they had closed the account, it would have…

Linked: Now, more than 50% of Google searches end without a click to other content, study finds
|

Linked: Now, more than 50% of Google searches end without a click to other content, study finds

ByMike McBride Reading Time: 1 minute

I was just talking about Seth Godin talking about Google earlier this week, and their efforts to show you something in the search results, without letting you leave, so that you’re right there, ready to search for the next thing. And here we have proof that it’s working. The update includes data from the second…

Week in review

ByMike McBride Reading Time: 1 minute

It’s been a crazy week, as you all have read. Made none any less crazy by the fact that our Annual Meeting is coming up next week, which brings about it’s own flurry of activity that I haven’t even talked about on here. What do I take away from this week? The whole battle between…

Linked – Google deploys free Wi-Fi to Nigeria so it can show ads to more people
| |

Linked – Google deploys free Wi-Fi to Nigeria so it can show ads to more people

ByMike McBride Reading Time: 1 minute

I mean, this is what Google does. It provides a number of different products, for free. The price for signing up is giving up some of your personal information so they can make money from targeted ads based on it. It’s the same thing Facebook does, the same thing the entire ad-tech industry is built…

Linked: Cities and States Find New Ways to Tax Streaming Services
|

Linked: Cities and States Find New Ways to Tax Streaming Services

ByMike McBride Reading Time: 2 minutes

I reject that argument too, and here is why.

In order to be a customer of Netflix, Disney+, etc. you need broadband internet access, which runs through those wireline facilities. The ISP is already paying for using the right of way and passing that expense on to you. Any service, streaming video, audio, websites you visit, etc. is using the connection that has already been paid for and passed on to you. Taxing each individual service simply creates a situation where there is one connection using the infrastructure, being paid for over and over again and then being passed back to you over and over again.

|

The Truth and The Internet Aren’t the Same

ByMike McBride Reading Time: 2 minutes

Remember that State Farm commercial with the lady who “read it on the internet, so it must be true”? The reason that line resonated with so many people is because of the ridiculousness of it. We all know that anyone can start up a website, and write anything they want, without bothering to fact check…

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.