Linked – The Art of Storytelling: A Guide to Becoming a More Effective Storyteller
I was part of a conversation at work recently about giving good presentations, and the art of telling a story was a big part of the discussion. Stories matter. Whether giving a presentation, pitching a new idea, making a sale, or training customers, the story brings people along to what we’re trying to tell them. The story puts everything in context. When I’m training, it’s the stories about how we used that technology to make things easier or what happened when we failed to properly use the technology that helps people understand the “why.”.