Seeking Advice from Social Media Marketing Gurus

posted in: Blogging 2 |
Reading Time: 1 minute

So, you know I started a Ning network for Child Abuse Survivors and Supporters last week. So far, things have started pretty well, but I want to get the word out as much as possible.

Now, the problem, of course, is that for the safety of the members of the community, you have to be a member of the network to see anything that’s been posted. That pretty much rules out any search hits leading folks to stumble into the site, or any of the content being indexed by Google.

Given the fact that I can’t do much to get SEO for the site, I’m wondering if any of you social media marketing types have any advice for how to get the word out? Outside of encouraging anyone, and everyone, to blog about it, or tell their friends, what else could I be doing to let folks know about this resource, and grow the network? (And yes, I’d appreciate any and all posts spreading the word to folks! Feel free!)

All suggestions welcome!

Tags: SocialNetwork, Marketing, SEO

2 Responses

  1. SpinkO
    | Reply

    Usual social media methods may not work so well for this sensitive situation as you can’t really find people who might be interested in joining by searching or communicating. The only thing you can really do is spread the word any way you can. Here are a couple options:

    Create a support group on facebook or if some already exist then join and post on the wall about the community you’ve created. Make it a group for supporters though as many users will be hesitant to join a group for Child Abuse Survivors due to privacy issues as I’m sure you already realize.

    Post about it on Twitter or even create an account for the network where you can post anything you change or add to the community as it grows.

    Good Luck!

    Dave

  2. Mike McBride
    | Reply

    Dave, thanks for the suggestions. I hadn’t thought about setting up a new Twitter account for it, but that’s not a bad idea at all. That helps spread the word about some of the content, while still protecting the privacy of posters. Interesting, you’ve given me something to think about!

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