Those are the 4 P’s of social networking, according to Doug Cornelius. Go check out his theory of how to measure the information you decide to put online, or not.
I think he’s on to something, but also that there’s something missing. Mostly, what I see missing is the idea that you can’t always separate personal and professional information. It’s the same thought that occurs to me when people say they use LinkedIn for professional networking, and Facebook just for their friends. That eliminates the possibility that the people you know professionally are also your friends. It’s not always possible to separate professional information from personal.
For example, this site is a personal endeavor. I do this on my personal time, spend my own money on the hosting costs, and it is not affiliated at all with my firm, but there’s a ton of professional information on here, and I list it on my resume. So is the work I put into this site personal or professional?
Like I’ve said before, the line between work life and personal life just gets thinner and thinner. Inevitably, they’ll just blur together to some degree as people follow our activities online more and more.
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