TechDirt has a good example that should show you what is at stake with net neutrality rules.
For about $12, Sprint will soon let subscribers buy a wireless plan that only connects to Facebook.
For that same price, they could choose instead to connect only with Twitter, Instagram or Pinterest—or for $10 more, enjoy unlimited use of all four. Another $5 gets them unlimited streaming of a music app of their choice.
Think about how this plays out. If you run a website, in order for mobile users to actually be able to reach your site, you’re going to have to negotiate with the mobile carriers to get your site carried so that users can access it. It’s no longer enough to spend money on hosting and building a site, now you have to also pay the carriers. So long to independent voices on the web.
If this type of scenario sounds familiar, it’s basically what we see with cable tv now. All those conflicts that saw you lose a network for a few days or weeks here and there? Now imagine going through these negotiations for every single website? Yeah, no one wants that, except the ISPs who aren’t happy charging you for internet access, they also want to charge the internet for access to you, one website at a time.